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A Welcoming Sound to Shabbos in Boro Park

By 01/26/2023 12:00 PMNo CommentsBy M.C. Millman

In a continued effort to set up multi-zone alarms in New York, Shloime Weiss founder of Clotch Streaming is responding to the myriad of requests for his system throughout Boro Park.

“The idea of a Shabbos alarm is not new,” Shloime shares with YidInfo. “It is mentioned in the Gemara in Sukkah that during the time of the Bais Hamikdash there was a Shabos horn that was blown twice. Once fifteen minutes before the zman and once at the zman. Then in the Shulchan Aruch, the mechaber talks about how a shofar was used so people would know to close their stores and get ready for Shabbos. In both cases, the first blast would warn people it was almost Shabbos, and the second would be right at Shabbos.”

The more significant news about Shabbos alarms is the tremendous zechus one can merit for being associated with something that adds to Shmiras Shabbos by warning people that Shabbos is fast approaching.

The Mishnah Berura says that anything a person does to announce it is almost Shabbos is a zechus for ehrlicha kinder. And for those without children, the tremendously powerful segulah is the same.

Weiss shares a first-hand story about a couple who, after ten years of marriage, had no children. Upon approaching a Rav in Eretz Yisroel, they were told to support the Shabbos alarm that happened to be in their location in Lakewood. Within a year, they were blessed with a son.

Now Boro Park is being given the opportunity to participate in this tremendous segulah as a number of neighborhoods have expressed an interest in putting in the Shabbos alarm for their section.

The sound is far from alarming as the system Clotch Streaming installs plays the same music throughout Boro Park.

Currently, the Clotch Streaming Shabbos alarms are installed from 19th-20th Avenue and 56th-61st Street, with expansions throughout Boro Park in the works contingent upon the neighborhood expressing an adequate interest in installing the system.

As Clotch Streaming is a company run by local professionals who understand the distinct needs of the local population, if there are ever any issues, the knowledgeable staff can handle it quickly and efficiently. Clotch Streaming also has gentiles on staff who can take care of changes until the zman and make it their first priority to make sure the alarm is running perfectly, given how many locals come to rely on it.

Having a local service company rather than one in a different time zone with no understanding of the local culture makes all the difference when it comes to the quality of the product.

“As a case in point,” Weiss shares, “Once, when were out spot-checking each system which we do from Thursday evening into Friday morning, ensuring there were no electrical or network issues, we found one of the systems was non-functioning due to electrical damage. This would be bad enough on a regular Shabbos, but in this case, it was Erev Yom Kippur. In no time, we had our staff at the site working with the remote office team, as it was very close to the first announcement.

“Baruch Hashem, we were able to repair the system in full and announced the holiest day of the year without missing a beat Bezras Hashem.”

The Shabbos alarms are installed on the highest buildings in the neighborhood for superior broadcasting and are connected to the cloud so the administrator can log in from anywhere.

To hear when a Clotch Streaming Shabbos alarm is coming to your Boro Park neighborhood or to participate in the tremendous zechus of creating awareness of Shabbos as a zechus for ehrliche children visit













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Avrumy Schwartz

Author Avrumy Schwartz

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