Instagram has now rolled out a new feature named ‘Private Story Likes’, which will let you like somebody’s Insta Story without sending them a DM. 

You can show some appreciation for a Story without clogging up the user’s DMs unnecessarily, thanks to the new feature that has finally arrived for all users after a testing phase of about two years.

The new feature was announced in a Tweet by Instagram, featuring a video where Instagram head Adam Mosseri highlighted the use of Private Story Likes. “So now, as you go through Stories, between send message and that little paper airplane, there will be a heart icon. And if you tap on it, it’ll send the author of that story a like, and that like will show up in the viewer sheet, not in your DM thread with them,” said Mosseri, explaining how the upcoming feature will work.

According to Instagram, “Likes on stories are private and do not have counts. Rather, they appear as hearts next to people’s handles in your Stories view sheet.” For likes on Stories, you won’t see a public count, though you can see who left a like on your Stories when you look at a Story’s view sheet. “The idea here is to make sure that people can express more support for each other, but also to clean up DMs a little bit,” Mosseri said.

 

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Rhea Sovani

Author Rhea Sovani

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