The New Jersey Department of Health was criticized by Allison Josephs, the creator of the blog “JewInTheCity,” for an advertisement that connected Jews celebrating Purim with the spread of Covid.
“Hi @NJDeptofHealth, I notice you don’t name festivals or communal meetings of other marginalized groups when you discuss Covid making a comeback,” Josephs commented in a tweet along with an image of the ad that was first posted on Facebook.
The stereotype of Jews spreading sickness dates back millennia. Before mentioning the Jewish community, get some sensitivity checkers.
Josephs then clarified that other minority groups, excluding Jews, had received comparable advertisements in a piece that appeared to retract some of her first tweets.
“This ad is specifically targeted to Jews on Facebook feeds and was produced by a Jewish ad agency,” she added. She added a few key points regarding how the advertisement and its message can harm Jews. She continued, “Other minority groups are also receiving targeted commercials.
Josephs constantly calls attention to antisemitic media stereotypes. She recently spoke out strongly against a Netflix movie that unfairly portrayed Jews.
She also recently tweeted a picture of an Orthodox Jew wearing a kippah featured prominently in the Wall Street Journal’s header for a story about bargaining and haggling.
UPDATE: this ad is being targeted to Jews on Facebook feeds specifically and was made by a Jewish ad agency. Other minority groups are also getting targeted ads. Here are a few takeaways from this ad: 🧵 https://t.co/0s4HGw772u
— Allison Josephs (@jewinthecity) February 19, 2023